About Mailcoach
Mailcoach is a fully featured email marketing platform built for growing creators, developers, and businesses. It offers campaigns, automations, and transactional emails with GDPR compliance and EU hosting, plus analytics to optimize performance. It also provides a self-hosted option for developers who want to run Mailcoach on their own Laravel infrastructure.
Key features
- Campaigns: build audiences with segmentation, split testing, and analytics
- Automations: multi-step drip campaigns and workflows with no coding required
- Transactional emails: edit, send, and track transactional messages via API
- GDPR compliant: data stored in the EU with optional tracking
- Multiple editors: Markdown, HTML, or visual editor
- Predictable pricing: pay for emails sent, not list size
- Scheduling: delay sending for optimal timing
- Tagging & segmentation: organize contacts with tags and custom fields
- Tracking options: enable/disable analytics as needed
- Bring your own provider: SMTP, Amazon SES, Sendgrid, Mailgun, Resend, Postmark
- Pre-send checklists, RSS feeds, and newsletter archive
- API & SDKs: Laravel and PHP SDKs, plus a Laravel driver
- Templates: Twig & MJML support for flexible email templates
- Webhooks & integrations: webhooks for automations and external systems
- Unlimited contacts & audiences: pay based on emails sent, not size of list
Why choose Mailcoach?
- Per-sent-email pricing, which can be cheaper as your list grows compared to per-contact models
- Fully GDPR compliant with EU hosting and data storage, giving you strong data protection
- Flexible deployment options: hosted by Mailcoach or self-hosted on your own Laravel infrastructure
- Developer-friendly: first-party API and PHP/Laravel SDKs, plus a dedicated Laravel driver
- Independent, privacy-first product developed by Spatie with EU hosting and data handling
Pricing
Starting at €9.99 per month. Base price includes emails and unlimited contacts/lists/automations; you pay for emails sent beyond the included amount. Extra emails are priced per email or can be used with your own provider. Mailcoach offers a 14-day free trial with no credit card required. There are two options: pay-as-you-go or self-hosted (run Mailcoach on your own infrastructure).