Encoway CPQ

encoway CPQ is a modular CPQ solution for product configuration, price calculation and quote generation. It commercializes modular products, accelerates the quotation process and increases sales efficiency through centralized data maintenance, rules and configurators. The solution includes the Studio for data and rule maintenance, CPQ Sales as a sales configurator and CPQ Showroom as a web-based product configurator for customers and partners, complemented by visualization, 3D/AR support and seamless ERP/CRM integrations. Encoway is part of the Lenze Group and brings many years of CPQ expertise to the market.

• Modular CPQ ecosystem: CPQ Studio (data & logic management), CPQ Sales (sales configurator) and CPQ Showroom (customer portals / web configurator)
• Guided selling and a consistent master data foundation across all components
• 2D/3D visualization plus augmented reality for product presentation
• Variant and quote management with document generation in corporate design
• Multilingual and omnichannel support
• ERP and CRM integrations (SAP, Salesforce, Microsoft Dynamics)
• Versioning of quotes, automatic discounting and pricing logic
• Flexible operating models: Cloud, Private Cloud, On-Premise, SaaS
• API access (Configurator API) for custom integrations
• Industry expertise & scalability through a modular architecture

• Long-standing CPQ expertise: 25 years of experience, part of the Lenze Group
• Complete solution from a single source: Studio, Sales and Showroom for end-to-end sales processes
• High security and sustainability: ISO/IEC 27001 certification; focus on robust IT security
• Efficiency gains: faster quotes, reduced rework, fewer follow-up questions
• Seamless integrations: CRM and ERP connections (including SAP SD, Salesforce, Microsoft Dynamics)
• Flexible deployment models and clean data management enable rapid implementation and adaptation to change
• Future-oriented features: 3D visualization, AR, Green Configuration and Guided Selling