About Encharge
Encharge was founded in 2018 as a modern alternative to complex marketing automation tools. It is purpose-built for SaaS, delivering action-based emails and a visual drag-and-drop flow builder to automate onboarding, activation, retention, and lifecycle communications. The platform is used by thousands of companies and emphasizes approachable usability, strong deliverability, and ongoing product education. Encharge highlights core values of People First, Powerful Simplicity, and Transparency in its approach to product development and customer success.
Key features
- Flow builder for visual customer journeys
- Broadcasts for one-off newsletters with A/B testing
- Behavior-based emails triggered by user actions
- Event management to track actions in your product
- User segments and profiles for precise targeting
- Email personalization and editable templates
- Email editor with mobile-friendly design
- A/B tests to optimize campaigns
- Lead scoring and real-time user activity insights
- Website tracking and form integrations
- Native forms and free email verification
- Transactional emails API support
- Company profiles and custom objects for SaaS data models
- 48+ native integrations (HubSpot, Stripe, Segment, Typeform, Salesforce, etc.)
- API and Webhooks for building custom automation
- Deliverability management and AWS-based infrastructure
Why choose Encharge?
- Built specifically for SaaS, focusing on action-based emails that convert trial users to paying customers
- Powerful event-based segmentation enables highly targeted Journeys
- Easy native integrations with popular tools like HubSpot, Stripe, and Segment
- Visual flow builder that accelerates onboarding and activation without heavy development work
- Clear pricing with no hidden fees and zero-cost migration from other platforms
- Strong deliverability and managed deliverability support to maximize inbox performance
Pricing
Starting at $99/month. Plans are designed for growing SaaS teams and include Growth, Premium, and Enterprise options with monthly and yearly billing (save 20% by paying yearly).
- Growth: up to 2,000 subscribers, 14-day free trial, unlimited flows, basic automation features
- Premium: includes HubSpot, Salesforce, Segment integrations and advanced capabilities such as API events and custom objects
- Enterprise: custom pricing with dedicated support and onboarding Note: Prices may vary by subscriber count and feature set; custom pricing available for large-scale deployments.