Brandwatch

Brandwatch is a leading, AI-powered social suite that combines consumer intelligence, social listening, and end-to-end social media management to help brands understand audiences, monitor brand health, and engage across channels. The platform blends proprietary AI with large-language-model capabilities to turn billions of conversations into actionable insights, content strategies, and customer experiences. It also includes influencer discovery, threat monitoring, and a collaborative content calendar for teams.

• AI-powered consumer intelligence and market understanding
• Social listening and brand monitoring across extensive data sources
• All-in-one Social Media Management (inbox, publishing calendar, approvals, campaigns)
• Influencer Marketing: discovery, relationship management, and reporting
• Iris AI: research, content creation, and performance insights
• Threat monitoring with real-time alerts to protect brand health
• Collaborative workflows and dashboards for teams
• Broad data coverage and network integrations to scale insights

• Recognized as a leader by industry analysts (e.g., Forrester Wave 2024) and trusted by thousands of global brands
• Comprehensive, enterprise-grade suite spanning Consumer Intelligence, Social Media Management, and Influencer Marketing
• AI-first approach with proprietary and generative AI (Iris) for rapid, actionable insights
• Strong data sources and support for scalable social programs, including collaboration and governance
• Ongoing investments and integrations within Brandwatch (e.g., Falcon.io, Paladin/Influence) to enrich capabilities

Plans are available for standard to enterprise deployments across Brandwatch solutions. Specific pricing is not published on the site and users are encouraged to request a demo or quote.